Writing Success: How to Avoid It

Writing Success: How to Avoid It

Writing success: every writer wants it, but some actively avoid it. I work with writers every day, and here’s how the avoidance scenario plays out. A writer tells me about a new project. He’s excited. I’m excited too. We discuss it, then the writer gets to work.

A couple of weeks, or a month later, I ask the writer about the project, and he’s “thinking” about it. Uh oh. We talk about the one big secret of writing — writing, not thinking — and the writer’s enthusiastic again.

Time passes. The writer contacts me to ask me about something else. I resist the temptation to bang my forehead against my desk. No, I don’t yell at him: What about PROJECT X? I know what happened. Project X is dead, dead, dead.

If you don’t create it, it won’t succeed.

No one is guaranteed success, but you can actively avoid success if you lose heart and inspiration and don’t create.

From Beck Gives Us A Lesson In The Arc Of Content Marketing in Forbes:

Beck took a chance with the content. He didn’t focus group it. He just released it and waited to see what happened. His “research” was the world’s actual reaction. We could all stand to be this bold with our content marketing.

If the idea is great, it will be discovered.

No one can guarantee your success. Before Amazon launched the Kindle, authors got used to rejections. It wasn’t uncommon for an author to write ten books, and have each one rejected… until one was accepted. Then, over time, all her rejected books were published.

Time is always a writer’s best friend, as long as you keep writing.

These days, no author needs to fear rejection. You write a book, self publish it, and keep writing. You don’t know what will happen; you don’t need to know. That book may never be successful. It may never sell more than a few copies. But if you keep writing, you increase your chances of success.

Writing success: if your writing doesn’t succeed, keep writing.

Writers get fixated on projects. A project becomes all-important. So important, that to avoid failure, they let the project die.

Why not do as Beck did? Publish. See what happens. If you keep writing, you won’t obsess. Some years ago I had a multi-book contract with a publisher. One day I was lunching with my editor, who was worried about another book coming out on a similar topic to the one I was working on. I shrugged and said: “it’s just a book.”

My book came out, and sold well for a few years. I didn’t pay much attention, because I was working on other books.

Are you avoiding writing success by not finishing projects? Ask yourself this question…

What will happen if you succeed?

Your life won’t change with success. You’ll still write every day. If you focus on the process — writing — rather than success or failure, you’ll increase your chances of success. So keep writing. :-)

If you’re avoiding writing success, check out the Easy Write Process.

, and on Twitter: @angee.

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