Blogging Tips: 3 Ways to Get Results From Your Blog

Blogging Tips: 3 Ways to Get Results From Your Blog

You’ve created a blog, or want to create one. Hundreds of thousand of blogs are created every day. Most wither and die. Let’s look at three vital blogging tips which will help you to grow your blog, and get results from it.

Some 15 years ago, when I started blogging, I wish I knew what I know now… Consider this. Blogging is instant publishing. When you hit the Publish button on a post, millions of people can see it. (They won’t, but the potential is there.)

1. Know What You Want to Achieve

If you decide what you want to achieve with your blog, you can save yourself a lot of time and hassle. When a blog is abandoned, it’s because the owner decided that that blog is “useless”. Which is ironic. He never decided on his blog’s purpose in the first place.

Decide what you want, before you create your blog. You may want to promote your book. Or display your online portfolio. Or perhaps you want to sell hand-crafted leather goods. Or vintage glass.

Tip: write down what you want. You’ll be surprised at how quickly you can wander from the point with a blog.

2. Create a Mailing List Before You Publish Your First Blog Post

You know what you want to achieve, so you know your audience. Before you publish your first post, create a mailing list. I’ve used aweber for over a decade, but there are many providers.

Once when I suggested this to a student, he wailed: “But now I have to create an ebook!”

No, you don’t. You don’t have to create an inducement right away. Eventually you may do, but your first step is to create the mailing list. Your blog’s traffic arrives, and leaves. You need a way to get in touch with those visitors again.

People don’t always want inducements. Sometimes they just want to hear from you. I’m always amazed when I visit a blog, decide I want updates from the blog’s author, and then find that there’s no way to sign up to a list. Yes, I could add the blog to Feedly, but I don’t always have the time for that.

3. Sell Something From Your Very First Blog Post

When I’m coaching students, if the student has a blog, at least 75 per cent of the time there’s no way for anyone to do anything on the blog, except read the content.

Content is essential, but whatever you’re selling, start selling it immediately.

If you’re selling a book, and are still writing it, post a little blurb: “Sign up to receive excerpts from my new thriller, Mayhem in Marsfield.”

If you’re using your blog as a portfolio, grab a theme which is designed to present your portfolio.

Similarly, if you’re selling physical goods; set up your online store, and be ready for sales as soon as you publish your first post.

When I share this tip, a student might say: “Yes, but I thought I had to have ten posts…” A couple of years ago, that was a good idea. Google and the other search engines needed time to index your blog — content helped them to find you, and do that. However, today, with the proliferation of social media, much of the Web is real-time.

You can get results from your blog from the first day; these tips help you to do that. Keep this acronym in mind, GLS:

  • Goal
  • List
  • Sales

I’ve mentioned that it’s easy to wander off the point when you blog. If you feel that you’re missed something, check your GLS. Once they’re in place, you can move ahead with confidence.

, on Twitter: @angee, and find Angela on Pinterest, too.

Get coaching, and build your skills at Angela’s online store.

Business Blogging: Avoid These Sins

Neil Patel’s Eight Pet Peeves About Most Blogs

Happy with your business blog? If you’re not, check to see whether you’re committing any of Neil’s eight sins.

Here’s the most common “sin” I see, a lack of blog updates:

Unfortunately, an updated blog is an anomaly in today’s blogging world. When I see a blog that hasn’t been updated since Gerald Ford left office, I immediately wonder if the business is 1) legitimate, 2) competent, 3) successful, or 4) even in existence.

, and on Twitter: @angee.

You can find Angela on Pinterest, and on YouTube, too.

Blog Power: 2 More Essential Content Tips

Blog Power: 2 More Essential Content Tips

Everyone’s blogging today; if you don’t have a blog, you feel guilty. However, blogging isn’t for everyone. It takes time. Your time may well be better spent. On the other hand, if you feel that a blog would benefit your business: create one. A blog can be immensely valuable for your business, in ways you’d never expect.

Well over a year ago, I created My Top 10 Content Tips; I’ve just updated the post. Its accompanying slide deck has had over 3,600 views on SlideShare. Reading over the post, and considering the amount of content that’s produced daily, here are two more essential content tips.

1. Keep It On Your Blog!

Many companies decide that rather than blogging, they’ll devote all their resources to their Facebook or Google+ page, and send out streams of tweets. Blogging just seems too time intensive, and demanding.

That’s true. However, your blog is media that you own. Content you post on other sites is at another company’s mercy. Not to mention, it’s hard to find again. Put your content onto your blog first, then tweak it for use elsewhere.

2.  Automate Sharing, But Don’t Turn Into a Robot.

Apps like Buffer make it easy to schedule your blog post reshares, and social media messages, but don’t schedule everything. Show up on social media websites, and get social.

You’ll find many useful content tips on social media. For example, I’d never considered “plussing” my own posts and comments on Google+, but Mike Allton advises that you do:

First, within Google+, you’ll need to understand that there are three possible “Social Signals” on every post: a +1, a Comment and a Share. Every Google+ user can take any of those actions on a single post, including the original post owner. Creating the post itself does not count. But as each social signal is effected, the +1 count on any one single link included in the post goes up. To a maximum of 3 +1’s from any one unique user.

You don’t need to spend hours on social media websites, but after you automate, pop in every day or two and plus your shares, and those of others. And of course, interact. Social media networking is called that for a reason.

If you missed the previous article, read the first of the top ten blog content tips here.

 

, and on Twitter: @angee.

You can find Angela on Pinterest, too.

Make Money Blogging Sex

Make Money Blogging Sex

If you want to make money blogging, your subject matter is all-important. Most blogs are doomed on creation; no one cares about the blog’s topic. And if people do care, they don’t spend money on the topic.

I’ve been blogging for 15 years. My initial attempts at blogging failed. The blogs failed because the blogging scripts of the day were crap; this made blogging an adventurous experience. By “adventurous” I mean that entire blogs got mangled, posts vanished etc. Technology aside, there’s another reason my early blogs failed: I chose topics which interested me, rather than lots of people.

Tip: if you want to make money blogging, blog about things people care about, and spend money on.

Sex, Diets, and Money: Everyone Cares, So You’ll Get Traffic.

Many years ago, a magazine editor gave me this advice: “Write about sex, diets, and money, and you’ll make money.” She was 100 per cent right.

Here’s why you’ll make money if you blog about those three things: they’re primal. Check out the pyramid on Maslow’s hierarchy of needs. Sex, diets, and money are basic human physiological needs; they’re on the bottom two tiers of the pyramid.

Where does your blog’s topic fit? Are others blogging about your topic? Don’t be fazed if lots of other people are blogging about your topic – that’s a good sign. They’re making money, and so will you.

So, sex, diets, and money – in both broad and direct interpretation – work for you if your aim is to make money from your blog.

We’ll talk about diet blogs (I include food blogs in “diets”) and money blogs later. Let’s look at sex blogs today.

Sex Sells: You Can’t Go Wrong With a Sex Blog.

Sex sells everything, everywhere. Think you can’t write about sex? Think broadly. Then narrowly. How broadly can you think about sex? Consider: dating, romance, relationships, marriage, etc – and of course, the topic of sex itself.

blog topics

Then choose one of the broad areas and narrow it down. Ubersuggest is perfect for this.

In the image to the left, I searched Ubersuggest for “dating”.

Lots of ideas for blogs there. And lots of blogs already exist on some of those topics. Explore the topics. Make a list of ideas.

Of course, you can choose to blog directly about sex too, if you decide to create an adult content blog. Check out Kinkly’s Our Top 100 Sex Blogging Superheroes of 2013.

Tip: if you choose to create a money-making blog in the adult content area, read your hosting company’s terms of service to make sure that they support adult content on blogs. If you’re not sure, ask them. You can also do a Google search for “hosting for adult blogs”.

Google’s free Blogger service will host adult content blogs, with some provisos:

Adult Content: We do allow adult content on Blogger, including images or videos that contain nudity or sexual activity. But, please mark your blog as ‘adult’ in your Blogger settings. Otherwise, we may put it behind a ‘mature content’ interstitial.

Read the entire Blogger Help page section, “Content Boundaries”, using the above link, if you choose to create your adult content blog on Blogger. You don’t want Google to nuke your new sex blog. :-)

Making Money From a Sex Blog: Find a Topic by Thinking Broadly.

What interest you? I write romance fiction. However, creating a romance blog doesn’t interest me. When you’re searching for a blog topic, look for something which interests you so much that you won’t get bored. Blogging is a marathon, but you can create a blog and then sell it later.

blog topics visual

Finding topics is easy. “Sex” is a very board topic. Ubersuggest can help. Enter terms, and see what you discover. I like the VisuWords Online Dictionary tool (image above) too.

So there we have it. You can make money blogging, as long as you choose a topic which not only fascinates you, but fascinates many other people too.

, and on Twitter: @angee.

You can find Angela on Pinterest, too.