You’re a blogger, so you’re constantly looking for blog content ideas.
If you’re like most of us however, when it comes to formats, you rely on the tried-and-true. Your favorites may include, as mine do: tip posts, reviews, customer and product information, and the latest news in your industry and business.
It’s time to revitalize your content and your thinking. Russ Henneberry at Digital Marketer’s produced The Ultimate List of Blog Post Ideas, and it’s a doozy. You can download the PDF, or view the MindMeister mind map. I counted approximately 53 ideas.
New blogger? Share your insights
Russ has divided his post ideas into “how to blog” considerations, such as: “be useful, be human, and be generous. ”
If you’re a new business blogger, you’ll want to include some “be promotional” posts. Of course you want to talk about your company. If you’re a solo entrepreneur, that’s vital. Who will toot your horn if you won’t?
Primarily however, you’ll focus on your readers, and their needs. This can be a challenge. You need to put yourself into your customer’s, or client’s shoes, and consider how you can best help them. We discussed writing to build your brand, so look at the mind map, and consider posts you can schedule which help you to brand yourself.
Be wary of creating too many off-topic posts if you only post once a week. If you post several times a day, you can post whatever you like. I enjoy The Australian Newsagency Blog, because the blogger’s a prolific publisher, publishing several times a day. If you’re as prolific as he is, no one will notice if you publish off-topic posts occasionally.
If you own an established blog, consider new blog post formats. Blogging is instant publishing; you have immense power to reach your audience. Take advantage of it.
You can find Angela on Pinterest, too.