Are you using the social networks to generate leads?
“A combined social media strategy can be powerful, says Robert Rosenthal, Founder, Mothers of Invention. He incorporates Facebook, LinkedIn, Twitter and blogging into his direct marketing agencyâ€™s lead generation strategy.”
The article is an excellent overview of strategies for using the social networks to generate leads for your business.
A tip: work out a clear model for integrating the social networks into your marketing. You’ll need to be consistent and persistent to get results.
Dabbling doesn’t work. :-)
[tags]marketing, social marketing, networks, Twitter, blog[/tags]