New Web writing column on Writing Hacker

Laura Brestovansky is a new contributor to Writing Hacker. She’s writing Write Start, a weekly column for new Web writers to help them to become familiar with the Web.
Here’s an excerpt from Laura’s first article, “Why Web Writing? - Write Start”:
Writing for the web is probably the best opportunity ever for aspiring writers. There are [...]

Published: 05-13-2008 | Link To This Entry | Related Entries: For writers

Bounce in, bounce out

Have you checked your site’s referrer logs lately? You may get a shock.
Seth’s Blog: Silly Traffic reports:
“75% of all unfocused visitors leave within three seconds.
Any site, anywhere, anytime. 75% bounce rate within three seconds.”

It’s true; go check. And it can drive you nuts if you let it.
On the other hand, realize that most of [...]

Published: 04-24-2008 | Link To This Entry | Related Entries: marketing

Landing pages make sales

Did you know that most people who visit one of your site’s pages will click away within two or three seconds?
Web surfers are IMPATIENT. They want what they want, and they want it right now, otherwise they go elsewhere.
Six Mistakes B2B Marketers Continue to Make With Organic Search reports:
“I’m surprised how often even large [...]

Published: 04-09-2008 | Link To This Entry | Related Entries: SEM

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