Tag Archives: make money

Super-Fast Product Creation: Buy PLR and Profit

Super-Fast Product Creation: Buy PLR and Profit

I love product creation; it’s been a mainstay of my online business since 2002. However, there are hassles. Product creation takes time, above all. You can cut down on that time dramatically when you buy PLR.

Not familiar with PLR? I’m currently offering PLR to three products which I’ve withdrawn, and explained PLR like this:

If you’re not familiar with the term, “private label rights” products, commonly referred to as “PLR”, are products to which you have extensive rights. You can put your name on the products and sell them as your own; you can add and remove text; you can split them up to make new products; you can offer them as bonuses to your own products… basically, you can treat them as your own, and use them in any way you choose.

How to Use Purchased PLR in Your Own Products.

You can use PLR products you’ve purchased in many different ways:

  • To kickstart your own product creation;
  • As social media content;
  • As bonus added-value material to your own products;
  • On membership sites;
  • In newsletters you’re sending out to customers;
  • As the basis of audio, video or presentation material you create.

I created a monthly newsletter for a UK gym company for several years, and bought health and fitness PLR extensively to repurpose in the publications. The balance of new content to PLR was around 50/ 50. The company was happy, because they got inexpensive content, and I was happy because I spent less time on the newsletter each month.

When I created a social media campaign for a marketing company, I used a lot of edited PLR in tweets, Facebook postings with images, and as fast and easy reports. When you look at PLR as raw material, it’s like baking a cake. You have the basic flour, fat and protein. By the time you’ve mixed it up and baked it, the raw material is completely transformed.

Death by PLR: Avoid It – Use PLR as Raw Material.

Once Amazon’s Kindle Direct Publishing (KDP) became popular a few years back, Internet marketers jumped on it mindlessly. They shoveled PLR onto the Kindle bookstore. Predictably, Amazon got very cross, and swept away much PLR.

Pay close attention to what Amazon says:

Public Domain and Other Non-Exclusive Content

Some types of content, such as public domain content, may be free to use by anyone, or may be licensed for use by more than one party. We will not accept content that is freely available on the web unless you are the copyright owner of that content. For example, if you received your book content from a source that allows you and others to re-distribute it, and the content is freely available on the web, we will not accept it for sale on the Kindle store. We do accept public domain content, however we may choose to not sell a public domain book if its content is undifferentiated or barely differentiated from one or more other books.

You can use PLR as the basis of your own products. Remember what I said about using PLR as raw material, then baking it into something which looks completely different?

I don’t use PLR on Amazon; I publish content under several pen names, and ghostwrite ebooks for clients. However, if I wanted to sell an ebook on Google+ for small business for example, I’d buy good PLR and use it as raw material. Why not? It would kickstart my own thinking, and by the time I’d revised, edited and added fresh content, its own mother wouldn’t recognize it as PLR.

If you’re wary of product creation, even though you know it would benefit your business, take a fresh look at it, with the idea of judiciously using PLR in your new products. It saves time.

, and on Twitter: @angee.

You can find Angela on Pinterest, too.

Make Money Self Publishing: Use What You Have

Make Money Self Publishing: Use What You Have

You want to make money self publishing, but you’re not a writer. On the contrary: write something, anything, and you’re a writer. As I tell my copywriting students, if you can write an email message and get a response, you can write copy. Similarly, if you want to write an ebook – to make money, or get leads for your business, or build your platform – you can.

Just use what you have. No matter how old or young you are, you have endless topics for nonfiction ebooks, based on your own experiences, and those of your family, friends and colleagues. You can even use the events of your life for fiction.

A BIG tip: when considering nonfiction topics, remember What’s In It For Me (WIIFM). Everyone is totally consumed with self-interest. It’s hard to get anyone to buy an ebook that’s just the story of your divorce. However, an ebook that covers what you learned from going though your divorce, and how that information can help others, can sell.

Writing Nonfiction: What Do You Want to Learn?

Writers are often told to “write what you know.” New writers approach this in a narrow fashion. The truth is, you can only write what you know. Everything you write, whether nonfiction or fiction is colored by your perceptions, and your own version of truth.

You don’t need to have an experience to be able to write about it. Thriller novelists write about serial killers; no one expects them to kill anyone… We all have the same emotions, so a thriller writer can easily use his imagination to feel himself into the skin of a serial killer.

So saying “write what you know” isn’t helpful. You can’t avoid doing that. When it comes to nonfiction, it’s more useful to suggest: “write about what you want to learn.”

Way back in the 1980s I got interested in the Internet. This was long before the Web. A Melbourne academic got me a connection, and from then on I become engrossed in the online world of BBSs. Eventually, I subscribed to CompuServe. Those early online experiences triggered an interest in tech, and for many years, I wrote tech articles for several computer magazines. I wrote what I wanted to learn.

Ask yourself what you want to learn. Maybe you want to learn online dating, or how to cook like Julia Child (a blogger blogged her Julia Child cooking experiences; that blog became a book, and then a movie), or how to home-school your children.

The Benefit of Writing What You’re Learning: Beginners’ Mind.

People want information, and they’re willing to pay for it. However, at any given period, there are many more people who want to learn the basics of a topic, rather than advanced material. You need to write what you experience as a beginner, rather than waiting until you become an “expert.”

Here’s why: you’re only a beginner once. When you achieve deep knowledge about any topic, it’s challenging to write for people who are new to a topic. You can’t wash away your experience.

So, in conclusion, if you want to make money self publishing, go for it. Use what you have, and write about your experiences learning something new.

Write Short: Sizzling Success From Short Reports and Short Stories

Write Short: Sizzling Success from Short Reports and Short Stories

Use your spare minutes; turn them into cash. Write and sell SHORT products you create, both nonfiction and fiction. You’ll discover a great new write-and-sell strategy, and will develop your own profitable income streams which will boost your hourly rate into the stratosphere. Get started immediately.

, and on Twitter: @angee.

You can find Angela on Pinterest, too.

Instant Product: Going, Going…

Instant Product Make Money Today

A heads up if you’ve missed it.

The Monday Madness offering for Make Money TODAY: Create “Instant” Products for Fast Cash is ending within hours.

If you’ve always wanted to sell info products, or if you can’t complete an ebook, this will help, Instant Product:

“I’ve been writing and selling ebooks and other info products online for more than a decade. If you know me at all, you know that I help others to do this successfully.

Here’s the thing: I’ve found that too many writers procrastinate. They start with all good intentions. They’re excited and enthused. They know that they CAN DO THIS!

Then something happens. They start to obsess, and second-guess. Before you know it, real life has taken over, and they decide they’ll complete and sell their ebook ‘later’. Next week, next month, or even ‘when I have more time’.

I’ve watched this happen with some of my students, and it’s depressing.

So, I came up with a cure: ‘instant’ product creation.”

Get moving; end your procrastination for good.

“Free” Can Hurt You: Always Have a Reason to Give Stuff Away

Create Instant Products

Many businesses use “free stuff” as a marketing strategy.

Content marketing is based on free stuff. There’s nothing wrong with it. It works, as long as you’re making money.

Ten times as many online publications are charging for their content this year, as were charging last year. They know that you can’t keep giving stuff away if you want to stay in business.

However, as Chris Garrett points out, too many bloggers get stuck in the free model and never make money. In How to Get Paid for Free he says:

“A lot of bloggers don’t even get that far – we get into the free rut. You do have to break out of it eventually. It’s a comfort zone. Blogging is hard work, and only ever giving stuff away can lead your audience to assume you are not in business at all. When you finally do start to suggest they pay money you can get a lot of push back. “

Know your business strategy BEFORE you use the “free” model

As I said on my Just Write a Book Blog:

Loss-leading products are a favorite way for supermarkets to make sales. Loss leaders work for book sales too.

Chances are you won’t have Amazon helping you out, but you can certainly use this strategy. The key is to have sufficient books in the marketplace. You offer one or two books at a lower price, hoping that readers will give you a try. Not every reader will love your style. However, you will develop a loyal readership — a platform. Those loyal readers are the key to your success.

I’ve seen many authors on Amazon giving their one and only ebook away for free, using KDP Select. I always wonder WHY they would do that. What’s the point? Wait until you’re selling several ebooks before you start giving them away.

Know how you’ll make money before you use the “free” strategy

If you want to start an online business and use the content marketing strategy, know how you’ll make money, and when you’ll start charging. Once it’s time to charge money, start charging.

Websites in Minutes: Get Your Business Online NOW

Weebly web sites

These days, creating a website is simple. If you’ve got a couple of minutes, you can create a site.

Too many businesses put off creating their site. They may even hire a graphic designer and look at some concepts. Then they get stuck. Months pass. The content is never delivered. The website isn’t developed.

You’d never do that, would you? :-)

Here are couple of super-easy ways to create a basic website. If you don’t have a site, anything is better than nothing at all. You can tinker with the website later, and make your competitors dark moss green with envy.

First up, there’s Weebly. 4 Easy-to-Use Tools for Building Websites | Inc.com:

“Weebly ****
Our top pick, Weebly was easier to use than Joomla, but the result was just as impressive. We picked a template from about 150 choices and added photos and text using drag-and-drop tools. You can also add a full e-commerce portal, photo galleries, and slide shows, and register your domain right on Weebly.com. Our seven-page site, which looked sleek and professional, was up and running in 30 minutes. Our only complaint? Creating a custom URL on Weebly was a bit confusing.”

Anyone can create a site on Weebly. I’ve created a few, and have recommended the site to my writing students.

Here’s one I created several years ago.

Angela Booth on Weebly

From memory, that site took me less than an hour to create, and that includes writing the content.

Next, there’s Google Sites. This site-creation tool is a little more basic than Weebly, but it gets the job done.

I’ve created a few sites there, too. (What can I say, I love creating websites. :-))

Here’s one.

Googles Sites

Another “site” which took next to no time to create.

Create your website in less than an hour

Let’s say you’ve decided to bite the bullet, and get something, anything, online.

Here’s a fast process:

* Decide what you want the site to do (launch a product, tell your audience about something or other);

* Decide how your site visitors will respond (call you, send you an email, contact you on Twitter);

* Write a brief description of what you want the site to do, and how visitors will contact you (don’t omit this step, or you’ll sit starting at your computer, rather than writing);

* Write your content.

Please don’t get hung up on this final step.

Your content consists of:

1. Your headline;

2. The body of the content;

3. The call to action.

That’s all. Write those three things, and call it done.

Contact me of course, if you need help, but get your business online NOW.

Niche Blogging: Turn Your Passions To Profit

I’ve been blogging since 2000, long before anyone considered blogging a viable business activity. I always knew that the instant publication possibilities of blogging were endless, and assumed that blogging would go mainstream sooner or later.

Some four years later, blogging did. These days everyone has a blog.

Of course, from chatter about “Blogs are amazing! Everyone and his business needs a blog!” every six months or so you hear the call: “Blogging is dead!”

Yes, whatever… :-)

Of course blogging isn’t dead. Of course you can make money blogging. I can’t see that changing, as long as trade continues.

I’ve been thinking about the longevity of blogging because last week a writer called me about setting up a niche blog. He wanted to know if niche blogs “still made money”.

Of course they do, as long as you’re in it for the long haul, and as long as you’re careful about choosing a niche.

A couple of years ago, I wrote this blog post, Angela Booth’s Writing Blog: Writing for Money: Generate Cash With Niche Blogs, about niche blogs, and how to choose a niche:

1. Is the Niche Popular — Are People Spending Money in It?

Firstly let’s look at what a niche is.

‘Niches’ are topics. Almost anything can be a niche, but in the way we’re using the term a ‘niche’ is a topic for which there are online advertisers.

There are niches and sub-niches. For example, dog training is a niche. A sub-niche of dog training would be dog training classes. Other sub-niches include: dog training equipment, dog training collars, and dog training online.

Although niche research can tell you a great deal, your own experience,  intuition and knowledge of a particular topic will tell you a great deal more. Therefore, when researching niches, try not to become too dependent on online search tools, remember that they’re all historical, and can only tell you what people searched for in the past, not what they will search for in the future.”

Nothing has changed since I wrote those words. For several years, I created new blogs regularly. Over the past couple of years, I haven’t done that, because my creative energies have flowed into my fiction.

That doesn’t mean I don’t get ideas for WONDERFUL niches. I think about how easy it would be to buy a domain name, and set up a new blog… my fingers twitch. Then I slap my hand very smartly and tell myself that I can do that AFTER I have my series of novels published and selling. :-)

If you’re passionate about something or other, and want to set up a blog, don’t let anyone tell you you shouldn’t do it. Go ahead. You’ll be thrilled you did… Excuse me, I’ve got another great idea for a niche blog… ;-)

A Blog is Not a Business (You Can’t Make Money Blogging)

Trade

I love blogging. I’ve been blogging since around 2000. That’s a long time — and even longer in Internet time. In all that time however, I hope I’ve never, even inadvertently, given anyone the impression that you make money from a blog by blogging, alone.

Here’s how it works.

[Your monetization strategy and/ or business] + [blog to promote that] = money.

A blog, on its own, is nothing. It’s totally useless. It always has been. Your blog and your blogging efforts, exist solely in support of something else. That “something else” comes first.

I write for business people and writers, so this article, Why The “Make Money Blogging” Niche Is Broken | Blog Marketing Academy, was a surprise, although perhaps it shouldn’t have been:

“SOMEWHERE along the line – and I have no idea where or who – this notion came about that one could make money by blogging alone.

The path is seemingly simple: (1) Start blog, (2) Build traffic by writing alot, doing awesome shit, yada yada, (3) ‘Monetize’.”

(Read the article, it’s a good one, and read the comments, too.)

Why, why, oh why???

My Web content clients tend to wince when I ask WHY? about a piece of content they want me to create. But think about it: if you don’t know what a Web page (or a blog post) is supposed to be doing, how can it do what you want?

Without a medium of exchange (goods or services for cash), your blog will achieve… nothing. The WHY has to come first, before you create a blog. I’ve got hundreds of blogs (literally), but each and every one of them has a reason for its existence. I had a goal, and created the blog to support that goal.

Look at the little image on the top right of this post. See the products (fruit and vegetables) and the hand with coins in it? That’s TRADE. It’s making money. The shopkeeper trades fruit and veggies for cash.

What are you trading on your blog — where’s the exchange for cash?

Occasionally, bloggers approach me and ask how they can monetize a blog. Often, the reply is: “You can’t.” The blogger has created a blog for a particular interest, and although the blog may be wonderful, there just aren’t any monetization options. I’d give you some examples of blogs which are impossible to monetize, but I won’t embarrass anyone.

You CANNOT make money, just by blogging. The monetization strategy must come first.

Info Products Publisher: Make Money From Your Kitchen Table

If you want to make money online, info product creation offers huge opportunities. You can start your new business at your kitchen table. Create, promote, and sell — there’s little more to it.

I’ve been creating and selling info products for a decade, and for most of that decade ebooks have been predicted as the next big thing more often than I can count.

Initially, the buzz over the Kindle just made me sigh. The early Kindle model was woeful. I hated it. Give me print any day, I thought.

Then, with the release of the iPad last year, I started to get excited.

Fast forward to this year, and I was spending four to five hours a day reading on my iPad.

And people started to make money via Kindle publishing…

For a while, I wondered whether it was a fad. Seeing major publishers focusing on Kindle/ ereader publication alongside print publication — and the experiments these huge publishing houses are running in pricing and publication times — convinced me it’s the future… NOT A FAD.

Since Kindle publication will be such a major endeavor for me, you can join me in the adventure if you wish. Subscribe to Info Products Publisher (free); it will help you to build your info products business.

I’m thrilled with the new possibilities for us all going forward.

I intend to make the most of these possibilities, and I hope you will too.

For Writers: Make Money From Kindle Authors

Ebooks are the hot new market for writers, specifically, ebooks for the Kindle and other ereaders.

As you can see from this image, almost 38,000 new ebooks have been uploaded to the Amazon Kindle ebook store in the past month.

Kindlestore

That’s a lot of ebooks, and ebook creators.

You may not want to write your own ebook and publish it on the Kindle, although you should. Even if you don’t however, there’s money to be made from Kindle authors.

Why not set yourself to earn some of the cash that’s floating around?

Let’s look at two ways you could do that.

1. Offer proofreading and editing services

I buy lots of Kindle ebooks, and I see errors — formatting and other errors. You could offer a variety of services to Kindle authors: proofreading, basic line editing, right up to comprehensive editing.

Set your fees to start at $200 per ebook. For comprehensive editing, depending on the length of the ebook, you would charge much more.

Join Kindle Boards to become familiar with this market, and get clients.

2. Offer ebook writing services

Why not offer to create Kindle ebooks for others?

For this service, I suggest you charge upwards of $1,000…

Here’s a way to write an ebook in under 8 hours

Turn Your Words Into Gold: Write and Sell An Ebook In Just Eight Hours

8hours

Here’s what I love about writing ebooks: you write them once, and they keep on selling forever.

I know several writers who’ve taken to the Kindle platform like the proverbial ducks to water. One writer friend turns out a new Kindle ebook every month, like clockwork. The last time we spoke, she had 11 ebooks selling — and her income is rising month by month.

Another writer friend mixes writing her own ebooks, with writing ebooks for others. Currently she’s been commissioned to write a biography, and a family history, for the same client. She’s finding it huge fun, and she’s making more money than she’s ever made.

The benefit of writing and selling ebooks is that once written, they can keep on selling forever. Would you trade eight hours for an income stream?