Want Free Advertising? Here You Go

May 8, 2013

Ah, the halcyon days of advertising. Smoking’s been outlawed, advertising’s painfully expensive… and often just don’t work. If you’re tired of spending too much on advertising, there’s an alternative. As I said in this article, 5-Minute Blogger: 300 Seconds to Success | Angela Booth’s Fab Freelance Writing Blog: “Why blog? Two words: free advertising. As [...]

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Refurbish Your Presentations for Traffic and Sales

May 7, 2013

Want to get more traffic? Who doesn’t? I’ve been investigating the presentation-sharing site Slideshare, and I’m very happy with the results. Although I haven’t been featured on the home page, as this article, 7 Ways to Optimize Your SlideShare Presentations for More Traffic & Leads, points out, getting home page exposure would be wonderful: “Your [...]

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Manage Your Website: New Web Editor Barley Makes It Simple

May 6, 2013

If you’ve got a business to run, getting stuff onto your website can be a pain. You’ve got to ask your Web person to do it, or do it yourself. If you’re doing it yourself, it can be confusing. It takes longer than it should, so you hesitate to update your site — and so [...]

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Time Management for Web Writers: Use Plain Text With Markdown

May 4, 2013

I’m a huge, HUGE fan of Markdown. Here’s why: it’s just plain text, so you can convert it instantly to HTML, PDF, or RTF (for Word, etc.) It saves an enormous amount of time. If you’re not au fait with Markdown, and you do lots of writing, I heartily recommend this Markdown book. Here’s what [...]

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Your Micro-Business: Clever, Free Social Media Marketing Ideas

May 1, 2013

Looking for clever ideas to promote your micro-business? If you’re a sole trader, or own a small company, it’s hard to take your business to the next level. You don’t want to splash out on advertising without being sure of a return. Read this article for some very clever ways to use social media sites [...]

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They (Probably) Won’t Steal Your Secrets

April 30, 2013

The company Buffer values transparency: see the complete slide deck below What’s your secret? Every business has secrets. These days however, rather than keeping them locked in the vault, you may want to share them. TNW shared this: “There are two rules to success: Never tell everything you know.” Roger H. Lincoln Does that apply [...]

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How to Download Flipboard to Your iOS or Android Device

April 29, 2013

As you may know, I’ve created a Flipboard guide. The most common questions I’ve received have been about downloading the app. It’s very simple. The app is for iOS or Android only. (Magazines are “coming soon” for Android.) 1. Go to Flipboard. 2. Click the Get the App link at the top of the page [...]

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Looking For Content Ideas?

April 28, 2013

  Just a quickie post today. Clients often ask me “where can I get ideas for content?” One word: Pinterest. Specifically, the “Popular” category. Alternatively, use the Search box. I defy anyone to browse Pinterest for five minutes, without coming up with a dozen ideas. Of course, you’ll need to guard against aimless browsing… :-) [...]

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Want More Traffic? Give Flipboard a Try, It’s Free

April 27, 2013

I’ve spoken a lot about Flipboard’s new Magazines, mainly because I’ve been creating a Flipboard guide for marketers. I was excited when the new feature was announced, Flipboard 2.0 WOW: Create Your Own Magazines: “You can create your own ‘magazines’ on the all-new Flipboard Flipboard’s coming out with version 2, and judging by the video [...]

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Control Your Procrastination: Track What You DID

April 23, 2013

Something about rigid “To Do” lists fuels my procrastination. Although I’m reasonably productive, a long To Do list for the day drains me of energy before I even get started. If you suffer from “enervating To Do list syndrome” too, try this. Keep a daily log of what you DID each day. Rather than focusing [...]

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