marketing Archives


Get leads with show and tell

Your Web site can provide you with all the targeted leads you can handle, no matter what your business happens to be.
But beware the “bouncers” - those people who click onto your landing page and click off again, within seconds.
You can cut down on the number of bouncers by using show and tell.
As B2B Lead [...]

The Secret to Marketing when You Hate to Sell

Many small business owners hate marketing, especially if they’re creative service providers like designers and writers. Unfortunately this attitude can cripple your business.
Here’s how to get inspired and start to LOVE marketing your business.
It’s All About Helping People
Somewhere along the line many of us were told not to toot our own horn, or [...]

Generating leads from the social networks

Are you using the social networks to generate leads?
This article MarketingSherpa: Lead Gen with Facebook, LinkedIn, Twitter and Blogging - 6 Key Takeaways reports:
“A combined social media strategy can be powerful, says Robert Rosenthal, Founder, Mothers of Invention. He incorporates Facebook, LinkedIn, Twitter and blogging into his direct marketing agency’s lead generation strategy.”

The article [...]