business Archives


WordPress is a brilliant business tool

WordPress is amazing, and it can be used for much more than blogging.
This article 48 Unique Ways To Use WordPress | Performancing.com gives you some great ideas, including:
“Intranet. Intranets, in a nutshell, are websites that are internal to an organization, typically firewalled off so that only employees/ members have access. WP can be [...]

Hot idea: Get more business via the Long Tail

A couple of years ago, journalist Chris Anderson caused a buzz with an article called “The Long Tail” that he wrote for Wired magazine.
He turned the article into a book, and the book is now available everywhere now. You can read Chris Anderson’s blog about the book here. The book’s receiving excellent reviews.
The main thrust [...]

How to create winning business proposals

As a copywriter, I’m often contracted to write business proposals for companies large and small, and I’m pleased to say that I’ve got a great success rate in writing winning proposals.
What’s the secret?
There’s only one, and I’m happy to share it, in three words: address the challenge.
What do I mean by that? Simply that the [...]