I have a wonderful client. I’ve ghostwritten several ebooks for him. He sells his ebooks on Amazon’s Kindle platform, and he’s making good sales.
But he doesn’t have a website.
I’ve been nagging him about this for close on a year. He seems to have a mental block against it. Since the bulk of his income comes from his speaking engagements, you’d think that a website would be a no-brainer.
Here’s his response when I ask about his site: “when I get a little more time. I want to think about it some more.”
He’s holding back, because he wants his website to be “right” — perfect, in other words.
I know that his readers are searching Google for him, and are disappointed when they can’t find his site, because he tells me so.
I sent him a link to this post, Seth’s Blog: A lesson from a great architect:
“But do you know what great architects understand?
If you don’t get it built, the work doesn’t matter.“
Wise words: “If you don’t get it built, the work doesn’t matter”.
Yes, the words apply to my client. But they apply to me, too. I’ve got things I’m putting off because I want them to be “perfect.” It’s a long list.
I need to get some of that stuff DONE, so I’ve posted my list to One Journal (fantastic app), and starred it.
Later today, I’ll be creating a list of benefits if I get those things done. I know what they are, writing them down makes them more concrete.
What are you putting off? Let’s commit to getting that stuff DONE.