Want to laugh? Here you go…
In this blog post, Copywriter: Hiring the Web Copywriting Services You Need | Angela Booth’s Creativity Factory, I said:
“If you want to smile, go to a search engine and enter “home” into the search query field. There are four billion results in Google — four billion pages, all called “home”. Admittedly most of those billions of pages weren’t written by copywriters.
However, you can use this as a rough measure of your web copywriter’s competence. Ask your prospective web copywriter for the links to pages that he’s written and for his own site’s URL. If you find that any of the pages he’s written have “home” as the page title, you’ll know that your web copywriter doesn’t understand the web.”
I wrote that post two years ago. Guess what? There are now 25 BILLION pages titled “Home” in Google. At least I think that’s what the numbers mean — whatever, they boggle the mind.
If your site’s home page is titled “Home”, go and snarl at your copywriter. He deserves it. :-)
Copywriters Earn More Than Other Writers: Develop Your Own Copywriting Services Business in Just Seven Days
Angela Booth’s copywriting guide, Seven Days To Easy Money: Copywriting Success, has been turning writers into copywriters for eight years.
It’s now been revised and updated. This comprehensive guide helps you to build your own copywriting business in just seven days. It’s a complete program, with everything you need. Each day you have objectives and tasks. Just complete the tasks, to build your business. (Of course, coaching is included.)
Angela Booth, top copywriter, author and writing teacher.
Info Product Maestro: Make $500 a Day with Your Information Products
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