May Angela Booth’s Creativity Factory Archives


Social media marketing: you need to be more than the town crier

I hope that you’re fitting social media marketing into your marketing mix. Don’t be deceived however, and imagine that SMM is ALL you need. It’s not.
You need to be more than the town crier… or even the global village crier. :-)
As Is Your Online Marketing Strategy All Tweet and No Meat? says, you need to: [...]

Web content: develop the best content for your site

The Web changes fast. If you created a Web site a year or two ago, you may be surprised at how much competition you have now. That competition will only increase in the future. However, if you’ve already got a site that’s “aged” you can stay ahead of your competition.
The best way to stay ahead [...]

The great job hunt: it’s a marketing exercise

Looking for a job? At the executive level, your job search is a marketing exercise.
5 Great Job Hunting Strategies that Will Get You Hired | Zoomstart points out:
“3. It’s Not a Cover Letter, It’s a Sales Pitch
The best cover letters I’ve ever seen come from marketing people. They know how to sell [...]

SEO: the BIG keywords secret

Want floods of targeted organic traffic?
No one says no to that: there’s nothing like a few thousand free visits to one of your site’s pages every day to put a smile on your face. Depending on how competitive your keywords are, those visitors could be saving you tens of thousands of dollars every [...]