November Angela Booth’s Creativity Factory Archives


Blogs have gone mainstream

I’m a huge fan of Business Week’s 2005 “Blogs Will Change Your Business”; I’ve used it many times to explain the WHY of blogging to copywriting clients and others.
Here’s a new story from Business Week, Beyond Blogs, which reports:
“SERIOUS GOOGLE JUICE
Turned out it wasn’t quite that simple. The magazine article, archived on our Web [...]

Published: 11-29-2008 | Link To This Entry | Related Entries: web content

Social Media Marketing — the reality

Have you been befuddled by all the hype around social media marketing?
Aaron Wall will bring you down to earth. In Is Social Media Marketing A Waste Of Time? : SEO Book.com he points out:
“Marketing exists for one purpose: to sell stuff. If it doesn’t do that, then it isn’t marketing.
The key to evaluating [...]

Published: 11-12-2008 | Link To This Entry | Related Entries: marketing

Blog — tying all the pieces together

This Six Apart news sounds great Six Apart CEO Aims To Disrupt Social Networks – Digital Life Blog – InformationWeek:
“‘We want to make our products easier for people to interact with other platforms and perform common tasks right out of the box with less hard coding and more interacting with the various communities,’ Alden [...]

Published: 11-04-2008 | Link To This Entry | Related Entries: blogging