Article marketing is the best way to advertise almost anything online – and offline too, because some of your articles will be picked up and used in print magazines.
What astounds me however, is the fact that your articles will work for you forever – I have articles I posted online six and seven years ago which are still being published in ezines, on Web sites, and on blogs, today. That’s completely free advertising for years on end, from an article which took me half an hour or so to write.
The Big Benefits of Article Marketing – Trust and Credibility
Without a doubt, the biggest benefits of article marketing are the trust and credibility your articles give you.
With online scams so common, you need to build trust before people will buy from you, and there’s no better way than with articles. I urge you to write your articles yourself: you know your business best, and your enthusiasm comes through in your words.
When your articles are published online you win credibility. Each article indexed by Google and the other search engines gives you a credibility boost. When your articles are returned in search query results, Google is running a free ad for you – and your ad will keep running for years.
Cash from Article Marketing
Every article you write is a small Internet sales person working for you, tirelessly every day of the year. You know that people need to hear your name, or the name of your product many times before they buy, and your articles build that familiarity.
Easy Article Marketing Tips
I’ve been using article marketing with great results for years. Here are my best tips:
* Integrate your article marketing with your other marketing efforts. Use your articles in your own ezine, and post them on your site;
* The more articles you have working for you, the better – but ensure that their quality is high;
* If your business is in the doldrums, article marketing is not an instant fix. Your articles work for you over time, as they’re indexed by the search engines, and as they’re discovered by your customers;
* Share your best ideas and insights in your articles – as article marketing becomes more competitive, the better your articles, the better your results.
Start today, and make article marketing work for you.
DIY Copywriting – the Secret to Big Sales Every Day
Copywriting has been called the secret of business success, and it’s no exaggeration. Expert copywriting can double and triple your profits within a year.
However, top copywriters are expensive. Worse, they’re always booked well in advance.
What if you could do your own copywriting? You can become an expert copywriter with Angela Booth’s â€œCopywriting Master Class – Ten Weeks to Copywriting Geniusâ€ – the class takes you from beginner to copywriting pro.
Do your own copywriting: sell more. Discover the communications’ secrets of the top copywriters. At the end of the class, not only can you do your own copywriting, you can also sell your copywriting services to others.