Generating leads from the social networks

by angela.booth on July 29, 2008

Are you using the social networks to generate leads?

This article MarketingSherpa: Lead Gen with Facebook, LinkedIn, Twitter and Blogging – 6 Key Takeaways reports:

“A combined social media strategy can be powerful, says Robert Rosenthal, Founder, Mothers of Invention. He incorporates Facebook, LinkedIn, Twitter and blogging into his direct marketing agency’s lead generation strategy.”

The article is an excellent overview of strategies for using the social networks to generate leads for your business.

A tip: work out a clear model for integrating the social networks into your marketing. You’ll need to be consistent and persistent to get results.

Dabbling doesn’t work. :-)

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