12-16-2007
Your focus for business blogging in 2008
Did you manage to get your blog started in 2007? I know many companies are still struggling with blogging.
Usually the struggle occurs because a company hasn’t set a clear focus for the blog. Any focus is better than none, and the more clearly and simply your focus is expressed, the better.
For example:
* Our blog is where we publish company news
* Our blog is for new product information
* Our blog honors our people’s achievements
Choose a single focus, and stick to it.
Technorati Tags: blogs, blogging, business blogging
Angela Booth, top copywriter, author and writing teacher.
Writers Ezine, Packed with Writing Tips