Online press releases have search engine benefits

by angela.booth on December 13, 2007

Although traditional press releases continue to be your power-punch tool for publicity, online press releases have great benefits when it comes to the search engines.

A couple of the most popular article directories now offer free online press releases – IdeaMarketers and Ezine Articles.

This is a great new innovation. When you don’t need a full-blown PR campaign with bells and whistles – and the associated cost – consider a couple of online press releases, posted to your own site, and some of the free sites as well.

Technorati Tags: PR, marketing, promotion, press releases

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