Copywriting, marketing with SEO and SEM, advertising and branding
Once your small business Web site is online, you can feel a warm glow of achievement and satisfaction.
Unfortunately, your site’s visitors may not feel the same way. You’ve got seven seconds to make an impact, don’t waste those precious moments.
The easiest way to waste the seconds is by focusing on your business, rather than on [...]
Facebook and MySpace are well known social media sties, but there are many more. SEOmoz provides you with a list - you’ll notice that these sites are all very different, and some may interest you more than others.
Many businesses are wary of these sites; they look on them as time wasters, but can you market [...]
Once your site is a few months to a year old, and is appearing regularly for search queries, you may be tempted to tinker a little, so that you start appearing for searches more often.
Although hidden text is nowhere near as common as it used to be, some Web developers are still trying to sneak [...]
Angela Booth, top copywriter, author and writing teacher.
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