September Angela Booth’s Creativity Factory Archives

Copywriting: your long copy Web page works for you forever

Your Web sales page is your 24 x 7 x 365 sales person. A Web page lives online forever. Yes, even after you remove the page from your site, it will live online in Web archives forever. Pages I wrote in 1997 are still online, long after the sites which purchased them were sold and [...]

A blog can help to grow your business

A blog can be a powerful tool to help you to grow your small business. Bill Slawski notes some blogging benefits in Should a Small Business Blog?:
Having drawn repeated mentions in local newspapers and magazines
Being profiled in national publications like USA Today
Appearing as an example in a book on blogging as a way of enhancing [...]

Copywriting - is your site ready for the holiday shopping hordes?

It’s almost October, so the holiday shopping season is gearing up. This means that you should cast a critical eye over your site now, to see what can be improved so you get found and earn as much as you can over the next few months.
The Yahoo Search Marketing blog offers “Holiday Search Marketing Strategies”, [...]