11-24-2006
Quality score? What’s a quality score?
If you’re a PPC advertiser, you’ll perhaps already made an acquaintance with Google AdWords Quality Score when your CPC shot through the roof.
Can you salvage something from the wreckage? That depends.
WebMasterWorld has an excellent discussion on the QS, and how you can survive it.
I’ve been working with several clients to rescue their campaigns, so if you need help, get in touch.
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Angela Booth, top copywriter, author and writing teacher.
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