Copywriting, marketing with SEO and SEM, advertising and branding
Here’s an excellent illustration from Web Publishing Blog about major drivers of traffic to your site:
Major Internet Traffic Sources
Technorati Tags: Web site traffic, getting traffic to your site
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If you’re a PPC advertiser, you’ll perhaps already made an acquaintance with Google AdWords Quality Score when your CPC shot through the roof.
Can you salvage something from the wreckage? That depends.
WebMasterWorld has an excellent discussion on the QS, and how you can survive it.
I’ve been working with several clients to rescue their campaigns, so if [...]
The more great content you have on your site, the more traffic you get, and the more sales you make.
In 2005, you could toss any old rubbish onto a Web site, and get traffic. In 2006, with both Google and Yahoo implementing quality scores, you need quality content.
I’ve just launched a new Web site [...]
Angela Booth, top copywriter, author and writing teacher.
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