Trendwatching article: minipreneurs

by angela.booth on June 11, 2006

What’s a minipreneur?

Trendwatching says minpreneurs are: “a vast army of consumers turning entrepreneurs; including small and micro businesses, freelancers, side-businesses, weekend entrepreneurs, web-driven entrepreneurs, part-timers, free agents, cottage businesses, seniorpreneurs, co-creators, mompreneurs, pro-ams, solopreneurs, eBay traders, advertising-sponsored bloggers and so on.”

Excellent article. It puts a name to the vast global shift that’s taking place in the way we work.

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