Angela Booth's Creativity Factory
Copywriting, marketing with SEO and SEM, advertising and branding
There’s an excellent example of the classic “irresistible offer” here, as explained by the Copyblogger:
One Thousand Paintings is a wonderful example of an irresistible offer. In other words, one or more fundamental elements of the offering is so compelling that it gets people talking, linking, and buying en masse — simply by the very nature of the offer itself.
Only the Internet could have enabled this kind of offer to succeed.
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Info Product Maestro: Make $500 a Day with Your Information Products
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Angela Booth, top copywriter, author and writing teacher.
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