Link-building: Crafting links that benefit you long-term - Angela Booth’s Creativity Factory

04-21-2006

Link-building: Crafting links that benefit you long-term

The Web is all about links — no links, no Internet.

Great link-building advice you can implement in this roundup piece from the recent PubCon:

Attendees of the Link Building session were invited to make their URLs available to the speaker panel for review of their linking structure. Byron White, president and founder of Lifetips.com, immediately took aim at popups, the scourge of Internet users and cause for immediate banning from Google’s AdSense program.

Although popups and similar nasties can have short-term benefits (hey, you might actually get another name for your email list), who cares? Your goal with any site should always be SALES, and sales come from repeat visitors. Get in your visitors’ face too much and you’ll never see them again.

Technorati Tags: Web writing

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